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What We Watched: A Netflix Engagement Report

Netflix released their first-ever engagement report of the films and television shows viewers watched over a six-month period, indicating hours watched for each title, premiere dates, and whether the title was available globally. Notable takeaways from the report include trends similar to the weekly Top 10 and Most Popular lists on the streaming platform: the strength of returning favorites, the popularity of new series, the audience size for films across genres, enthusiasm for non-English stories, and the enduring demand for older licensed titles. With reports every six months, Netflix’s initiative aims to offer deeper insights for creators and the industry.