Doc Distro Lit Review: Lauren Coates

People in movie theatre seats with drinks and popcorn in hand smiling up at the screen
A NATO report projects strong theatre attendance trends, with 85% of moviegoers planning to maintain or increase their theatre visits in 2025. Gen Z and Hispanic audiences show particularly strong engagement, with Gen Z ranking opening weekend moviegoing as their top leisure activity and Hispanic viewers being 11% more likely to attend opening weekend than the general population.