Doc Distro Lit Review

Person looking into the camera wearing black.
Mars Verrone. [Simon Leuthi]

Interview: How The Indie Amazon Labor Documentary ‘Union’ Self-Distributed

Writer Nicky Yeager interviews Mars Verrone, producer of Union, a self-distributed documentary about the campaign to unionize an Amazon warehouse, discussing the documentary distribution landscape and the struggles the film team faced in getting the film to viewers. Verrone shares details of their self-distribution plan, including strategies such as screening the film in theaters with post-screening panels, “pay it forward” online rental features, incorporating labor-movement partners, and more—as well as comments on the current state of independent media.