Doc Distro Lit Review

Group of individuals sitting on chairs in a circle
Urbanite LA. [Courtesy of IDA]

Distribution Advocates Launches FilmADE Grants to Help Fund Marketing for Independent Films

Journalist Selena Kuznikov reports on Distribution Advocates’ new program, FilmADE Fund. FilmADE focuses on three primary initiatives: grants for audience development and distribution experiments, film team training and data reporting for field-building, and strategic training sessions for filmmakers. This initiative represents a systemic effort to enhance how independent films connect and engage with their audiences. Amy Hobby, co-founder of Distribution Advocates, highlights FilmADE’s goal of creating an “ecosystem intervention” to better channel the creativity, humor, and boldness of indie films into more effective audience engagement strategies.