The Media, the Public and the Development of Candidates’ Images in the 1992 Presidential Election
A paper by Dean Alger, spring 1993 fellow, examines the evolution of Bush and Clinton’s public personas during the 1992 presidential campaign. Alger traces the increasing importance of a candidate’s character and personality to the rise of campaign consultants, the increase of citizen involvement in the primaries, and the rise of television. This paper uses […]