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Focus Areas

Media Business Models

Exploring how evolving models for creating and sustaining journalism and public interest media are shaping the future of public information.

The Shorenstein Center’s research on business models for public interest media examines the rapidly evolving landscape in which journalism, local news, and independent digital creators operate. We study how shifting economic forces, technological advancements, and audience behaviors are transforming the way public interest media is funded, organized, and delivered across all formats—from traditional print and broadcast to podcasts, video, and digital platforms. Our research highlights the distinct challenges faced by both legacy institutions and independent creators. By analyzing emerging trends and fostering dialogue among a diverse landscape of media practitioners and scholars, we aim to illuminate the forces reshaping public interest media and inform the development of resilient, inclusive, and impactful models for the future.

Publications & Resources

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Building Knowledge

The Shorenstein Center researches media, audience, and influence through a range of lenses and disciplines.

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